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Job Analysis:
The Associate Marketing Manager role in Nursing Health Education is designed as an entry-level opportunity for professionals eager to dive into the intersection of marketing and healthcare education. Fundamentally, the hire is expected to support and execute comprehensive marketing strategies that communicate the value of Elsevier Health's nursing and allied health products to both new and existing customers. This entails multi-channel campaign coordination, from digital marketing and webinars to sales content and event support—efforts aimed at enhancing brand awareness and customer acquisition. The role’s collaborative nature means working closely with sales, product teams, global marketing peers, and research partners, requiring someone able to balance multiple projects while responding agilely to market trends and organizational needs. Candidates must show finesse in analytical thinking to interpret competitive landscapes and market data, as well as strong communication skills to sharpen marketing messaging and thought leadership content. Project management abilities are critical to juggling simultaneous deliverables and ensuring seamless execution. The need for some travel suggests this person will occasionally engage with customers or at industry events, reflecting an emphasis on relationship-building beyond internal collaboration. Success in this role means effectively operationalizing marketing plans that tangibly contribute to customer growth and brand positioning within the specialized nursing and allied health market segment, showing both strategic grasp and attention to detail.
Company Analysis:
RELX is a global powerhouse in information analytics serving multiple professional sectors, including healthcare education. Known for combining deep content with cutting-edge data and analytic technology, RELX’s nursing and health education division aims to improve educational outcomes and prepare students for future careers. This strategic positioning as a knowledge leader implies that marketing hires don’t just promote products—they advocate for evidence-based, impactful educational solutions in highly regulated and competitive markets. The company's stated commitment to societal benefit and sustainability also shapes a culture that values purpose-driven work and innovation. Candidates joining Elsevier Health, a division of RELX, should expect a collaborative yet high-expectation environment where cross-functional coordination across regions and departments is routine. The focus on holistic wellbeing, diversity, and inclusion points to an empathetic and flexible work culture, likely supporting remote working given the role’s remote nature. Given the role reports to the Head of NHE Marketing and interfaces with multiple teams, visibility and influence within the organization are meaningful but likely diplomatic, requiring excellent interpersonal skills. Strategically, this role supports expansion and reinforcement of Elsevier’s market leadership in nursing education by driving marketing capabilities that align with company-wide goals to innovate, engage customers, and deliver measurable business outcomes—making it a pivotal stepping stone for candidates interested in growing within healthcare marketing and education technology sectors.