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Job Analysis:
The role of AVP, Market Share at Lensa is fundamentally about spearheading a strategic vision to enhance market share within the managed care sector, particularly focusing on retaining and growing membership via data-driven methodologies. The primary responsibilities encompass partnership with Health Plan leadership to analyze regional market dynamics, detailing accountabilities, and operationalizing enrollment strategies. This position demands high-level organizational skills, strategic thinking, and an adept understanding of the healthcare landscape—particularly Medicaid, Marketplace, and Medicare products. Candidates will likely grapple with the complexities of influencing various tiers of leadership, managing the delicate balance between organizational goals and member engagement initiatives, and navigating possibly ambiguous regulatory landscapes. Success in this role is not merely defined by meeting financial targets but also by fostering a culture of collaborative problem-solving across teams, ensuring outcomes are measurable and aligned with a larger market share vision. Performance in the role will likely be measured through the achievement of enrollment and retention metrics, alongside the impact of implemented strategies on market share growth over the initial 6-12 months.
Company Analysis:
Lensa occupies a unique space in the career technology industry, positioning itself as a facilitator that enhances job search processes through innovative machine learning algorithms. Its market leadership is underscored by significant growth, having surpassed 10 million job seeker registrations, and the establishment of a solid team of developers and data scientists spread across the U.S. and Europe. The company's mission is clearly oriented towards putting candidates first, which translates into a strong emphasis on user experience and outcome-driven strategies. Culturally, Lensa seems to thrive on innovation and collaboration, given its fast-paced work environment and cross-functional teamwork—qualities that would directly influence the AVP, Market Share role. This individual will be integral to shaping the market positioning of Lensa's healthcare partnerships, necessitating both strategic foresight and a collaborative spirit. The role's visibility with senior stakeholders highlights the importance of effective communication and networking skills, reaffirming the need for a leader who can harmonize various teams' efforts into a cohesive strategy. Overall, this position is crucial for Lensa as it aims to expand its reach and impact within the healthcare market, ultimately aligning individual contributions with broader organizational goals.