Okay, I've searched for full-time Digital Designer roles in New York, NY within the fashion and retail industry, requiring 2+ years of experience and proficiency in Figma. I have found 156 positions for you.

Sure. Here's the analysis:

Job Analysis:

The Digital Designer role at Tommy Hilfiger’s THNY Creative Studio is fundamentally about creatively translating the brand's iconic Americana lifestyle into compelling, conversion-driven digital experiences across e-commerce platforms and marketing channels. This temporary full-time position demands a blend of aesthetic expertise and functional design skills tailored for a fast-paced, multi-channel retail environment. Beyond simply crafting visually appealing assets, the role requires fluency in user experience (UX) and user interface (UI) principles to ensure seamless, mobile-first customer journeys that optimize engagement and sales. The designer must collaborate closely with cross-functional teams including marketing, e-commerce, merchandising, and project management, adapting rapidly to feedback and shifting priorities. Key challenges include managing multiple projects simultaneously under tight deadlines, maintaining brand consistency across various digital touchpoints, and innovating within evolving commerce and social media marketing trends. Success here means delivering polished, strategically aligned digital campaigns and site content that elevate the user experience while driving measurable results like improved conversion rates and campaign ROI. Technical proficiency in tools like Figma, Adobe Creative Suite, and familiarity with platforms like Shopify or Magento is essential, as is experience in fashion or retail digital design, which equips the candidate to understand consumer behavior unique to this industry. The role demands creativity, meticulous attention to detail, self-motivation, strong communication skills, and the ability to thrive in a highly collaborative, dynamic environment.

Company Analysis:

Tommy Hilfiger, as part of PVH Corp., stands as a globally recognized, heritage lifestyle brand that expertly merges classic American style with modern luxury and accessibility. Its position as a leading name in fashion retail—operating in over 100 countries with extensive distribution—offers a stable yet forward-looking platform, driven by innovation in digital commerce and marketing. The company culture appears vibrant, creative, and high-energy, reflecting the brand’s roots in bold, culturally connected campaigns spanning fashion, music, sport, and entertainment. This environment encourages collaboration across diverse teams, innovation in digital storytelling, and responsiveness to fast market shifts, which aligns well with the demands of this design role. Candidates joining the THNY Creative Studio can expect a workplace that values inclusivity, continuous learning, and creative problem-solving, with an emphasis on employee well-being and development supported by PVH benefits. Organizationally, the digital designer is an integral individual contributor within a specialized in-house agency that interfaces closely with marketing and commercial teams. The role has visibility to leadership through project presentations and cross-team coordination, requiring confidence and clear communication. Strategically, this hire supports Tommy Hilfiger’s ambitious growth in direct-to-consumer digital commerce and marketing initiatives, a critical focus area as retail increasingly shifts online. The role is a catalyst for scaling innovative digital content that enhances brand storytelling and commercial impact across multiple channels. The candidate’s success will thus hinge on adaptability, technical mastery, creativity, stakeholder management, and a genuine passion for fashion branding and digital commerce.

Absolutely. Here are some mock interview questions that could come up:

• Tell me about a time when you had to design a digital campaign under tight deadlines while balancing multiple project priorities. How did you manage your workflow?
• Describe a situation where you received critical feedback on a digital design that required significant changes. How did you handle the revisions and keep the project on track?
• Can you share an example of how you incorporated UX/UI principles into an e-commerce design to improve the user journey or conversion rates?
• How have you collaborated with cross-functional teams such as marketing, merchandising, or e-commerce to ensure a cohesive brand experience in your designs?
• Walk me through your process for creating responsive digital assets for both desktop and mobile platforms. What tools and techniques do you rely on?
• How do you stay updated with evolving trends and best practices in digital commerce design and social-first content creation?
• Imagine you are tasked with designing a landing page for a capsule collection launch, but receive conflicting input from marketing and merchandising teams. How would you approach resolving these differences?
• You notice mid-project that a digital asset you created does not meet the technical specifications required by the e-commerce platform, risking launch delays. What steps do you take to address this?
• Why are you interested in working as a Digital Designer at Tommy Hilfiger specifically, and how do you connect to our brand’s iconic Americana and accessible luxury positioning?
• How do your personal values and work style align with PVH's commitment to inclusivity, collaboration, and innovation?
• What is your preferred method for communicating design intent and receiving cross-functional feedback in a fast-paced, iterative environment?
• How would you prioritize tasks and projects when managing multiple digital timelines with overlapping deadlines?
• What experience do you have using Figma or Sketch to build scalable design systems or component libraries? Can you describe a project where this was critical?
• Can you provide an example of how you used motion graphics or animation tools to enhance digital marketing content?
• As this role may require occasional nights, weekends, or travel, how do you maintain productivity and work-life balance during demanding periods?