Digital Marketing Communications Manager
HMP Globala day ago
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HybridFull-timeMid
Summary
HMP Global is seeking a Digital Marketing Communications Manager to support its growing Dermatology portfolio. The role is execution-focused and revenue-driven, primarily utilizing social media and email as growth channels.
About the Role
As a Digital Marketing Communications Manager, you will develop and manage social media strategies, execute email marketing campaigns, maintain CRM segmentation, optimize landing pages for conversions, and report on performance metrics. You will work cross-functionally with various teams to support existing events and new launches in the dermatology sector.
About You
Required:
- 4-6 years of experience in marketing, preferably within events, healthcare, or B2B environments.
- Demonstrated strength in social media content development and growth strategy.
- Experience executing email campaigns within a marketing automation platform.
- Working knowledge of CRM systems and segmentation best practices.
- Ability to analyze campaign data and translate insights into action.
- Strong copywriting skills with attention to audience and channel nuance.
- Organized, deadline-oriented, and comfortable managing multiple campaigns simultaneously.
Benefits
- Discretionary bonus eligible
- Hybrid work environment (3 days in-office/2 days work from home) or remote options available.
HMP Global
Every day we strive to make healthcare practical. Who we help: Healthcare professionals and organizations—including more than 2 million clinicians across 600 medical specialties. What we do: Organize more than 450 annual events—including trusted brands like Psych Congress, EMS World Expo and SAWC—and deliver market insight and marketing services for pharmaceutical and medical device customers through HMP Collective. Why it matters: For 40 years, we’ve advanced patient care by equipping a global community of clinicians and healthcare stakeholders with practical knowledge and tools that improve care and outcomes for patients. Explore our events and services at hmpglobal.com.
Malvern, PA