Digital Marketing Specialist – The Conair Group – Jobs in Cranberry Township, PA | OpenJobs AI

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The Conair Group

Job Details

Overview Company

Digital Marketing Specialist

The Conair Group

2 days ago

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OnsiteFull-timeMid

Summary

The Conair Group is seeking a Digital Marketing Specialist to join their Marketing team in Cranberry Township, PA. The role is essential in driving Conair's digital presence, enhancing customer engagement, and generating high-quality leads through strategic digital campaigns.

About the Role

As a Digital Marketing Specialist, you will be responsible for planning, creating, and executing digital campaigns across various platforms, designing and coordinating visual materials, ensuring brand consistency, managing email marketing and automation, supporting website content updates, and providing analytics and reporting on campaign performance. You will also assist the marketing team with administrative tasks and cross-functional responsibilities.

About You

Required:

Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
2-4 years of experience in digital marketing, preferably in B2B or manufacturing.
Strong proficiency in Adobe Creative Suite and Microsoft Office.
Proficiency in Google Ads, Google Analytics, LinkedIn Campaign Manager, and SEO tools.

Preferred:

Experience with email marketing platforms and web content management systems.
Excellent understanding of design principles, color theory, typography, and layout.
Solid understanding of how design impacts marketing performance and user engagement.

The Conair Group

Conair manufactures and sells resin drying, blending, feeding, conveying/material handling equipment, heat-transfer systems and temperature-control equipment, granulators and downstream/upstream extrusion systems. Conair is committed to finding and delivering process solutions that make a real difference to our customers. We will work with our customers to help transform their businesses with game-changing products and services that reduce costs, increase productive up-time and boost efficiency. A provider of new, used and refurbished equipment and parts to plastics processors worldwide, Conair also offers, on-line ordering at http://buynow.conairgroup.com, 24-hour service/ parts assistance and preventative maintenance and training programs

Cranberry Township, PA