Digital Marketing Specialist
$0-$90k/h
2 days ago
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OnsiteFull-timeSenior
Summary
Foster Corporation is seeking a Digital Marketing Specialist to join their team in Putnam, CT. The role involves creating digital content, developing strategies, managing online campaigns, and analyzing performance to drive measurable sales growth.
About the Role
As a Digital Marketing Specialist, you will manage the company's website content, SEO/SEM strategy, and social media platforms. You will develop and execute integrated digital marketing campaigns, source and nurture leads, monitor campaign performance, and create engaging content strategies. Collaboration with various departments to launch new products and ensure compliance with data protection best practices will also be key responsibilities.
About You
Required:
- 5+ years of relevant B2B marketing or communications experience in a manufacturing-related industry, preferably chemicals or plastics.
- Bachelor’s degree in marketing, communications, journalism or related field, or equivalent work experience.
- Proficiency in CRM and marketing technology tools, preferably including HubSpot, Salesforce, and Google Analytics.
Preferred:
- Experience with account-based marketing (ABM) strategies.
- Experience supporting sustainability communications.
Benefits
- Competitive salary with potential for performance bonuses.
- Comprehensive health benefits including medical, dental, and vision coverage.
- Opportunities for professional development and career advancement.
Foster Corporation
For more than thirty years Foster Corporation has been serving medical device manufacturers with industry leading technology and service in custom biomedical polymer compounding. Within ISO 13485:2016 and ISO 14001;2015 certified facilities, Foster offers expert formulation development and production of polymer enhancements including radiopaque fillers, custom colors, and other specialty additives. Custom formulations support class I, II and III medical device applications. Foster Corporation also operates an additional business unit, including Foster Supply Chain Solutions.
Putnam, CT