Director of Growth & Marketing Analytics
$150k/y-$165k/y
American Family Care2 days ago
Highlight
RemoteFull-timeSenior
Summary
American Family Care is seeking a Director of Growth & Marketing Analytics to join their team in Birmingham, AL. The role involves leading marketing analytics and performance to drive demand-generation and conversion optimization efforts.
About the Role
As the Director of Growth & Marketing Analytics, you will be a strategic partner to the CMO, responsible for full-funnel marketing analytics, demand forecasting, and website optimization. You will lead cross-functional insights to unify marketing and operational strategies, ensuring alignment with appointment capacity and clinic readiness. Your role will also include building dashboards for strategic reporting and presenting insights to senior leadership.
About You
Required:
- 8+ years in growth analytics, marketing analytics, performance marketing, or similar data-driven growth roles.
- Strong experience with incrementality, attribution, funnel analytics, and forecasting.
- Bachelor's degree required.
Preferred:
- Ability to connect marketing signals with operational capacity and business constraints.
- Demonstrated success influencing senior leaders and driving cross-functional alignment.
- Comfortable leading in fast-paced, high-growth environments.
Benefits
- 401(k)
- Competitive salary
- Health insurance
- Opportunity for advancement
American Family Care
Starting with a single location in Alabama in 1982, American Family Care (AFC) has pioneered the concept of non–emergency room urgent care. With its 2013 acquisition of the Doctors Express franchise, AFC is the nation’s leading provider of urgent care and accessible primary care with more than 370 clinics and 1,500 in-network physicians caring for more than 4 million patients a year. Ranked by Inc. Magazine as one of the fastest growing companies in the U.S., AFC’s stated mission is to provide the best healthcare possible, in a kind and caring environment, while respecting the rights of all patients, in an economical manner, at times and locations convenient to the patient.
Birmingham, AL