Okay, I've searched for GTM Strategy & Operations Analyst roles in the United States within the B2B SaaS industry, full-time schedule, requiring 3 to 5 years of experience, and offering 401(k) benefits. I have found 147 positions for you.

Sure. Here's the analysis:

Job Analysis:

This role is strategically positioned at the heart of Buxton's rapidly scaling go-to-market operations, focused on building and optimizing data-driven processes that drive pipeline efficiency and accuracy. The core purpose is to enhance lead targeting, scoring, and assignment using an evolving blend of first- and third-party data, enabling smarter ABM execution and seamless collaboration across Sales, Marketing, and Revenue Operations. Given Buxton’s growth through acquisitions and a more complex product suite, the Analyst must navigate intricate, multi-channel data ecosystems while automating and scaling workflows. Success hinges on not only mastering CRM and marketing automation platforms like Salesforce and HubSpot but also leveraging analytics tools, possibly SQL or Looker, to derive actionable insights that inform pipeline and funnel health decisions. The job demands a combination of technical prowess with AI and machine learning concepts, an analytical mindset, and excellent communication skills to translate complex data into operational improvements and strategic recommendations. The candidate will need to think creatively and independently, embracing a fast-paced environment without micromanagement, owning both tactical fixes and contributing to longer-term GTM strategy refinement. Within the first months, quick wins such as process optimizations and improved visibility into lead flows will mark success, setting the stage for ongoing impact in scaling an intelligent, data-centric GTM engine.

Company Analysis:

Buxton stands out as a market leader in retail customer analytics, powered by data insights that clarify customer behavior to fuel growth across an extensive, diverse client portfolio. Its private equity backing and recent acquisitions of Elevar and Audiense signal an aggressive growth and innovation trajectory, transforming Buxton into an omnichannel data powerhouse. This means the company values agility, technical sophistication, and strategic thinking that can manage complexity without sacrificing speed. The culture encourages autonomy, continuous improvement, and ownership, layered with a mission-driven focus on empowering brands to connect meaningfully with consumers across channels. The company’s sophisticated product ecosystem demands team members who are comfortable in cross-functional, often matrixed environments, and who thrive when partnering with sales, marketing, and operations to translate data into revenue outcomes. This GTM role sits at a critical nexus, likely as an individual contributor or a key partner to ops leadership, offering high visibility and influence without heavy bureaucracy. As Buxton scales, this position is not only about maintaining current operational excellence but also about pioneering scalable, automated systems that align with Buxton’s bold growth strategy and innovation agenda.

Absolutely. Here are some mock interview questions that could come up:

• Behavioral: Tell me about a time when you improved a lead scoring or routing process to increase sales efficiency. What steps did you take, and what was the impact?
• Behavioral: Describe an experience where you had to collaborate closely with both sales and marketing teams to align on a GTM strategy. How did you manage differing priorities?
• Behavioral: Share an example of when you identified a bottleneck in a sales or marketing process. How did you approach solving it, and what was the outcome?
• Behavioral: How do you prioritize tasks and projects in a fast-paced environment where you are expected to own and fix problems proactively?
• Technical: Explain how you would build and iterate upon an account scoring model using both internal and third-party data. What factors would you consider?
• Technical: Describe your experience with CRM platforms like Salesforce or HubSpot in the context of lead assignment and flow optimization. What challenges did you face?
• Technical: How have you utilized automation tools to reduce manual processes in marketing or sales operations? Can you provide an example?
• Technical: Discuss your familiarity with embedding AI or predictive analytics into GTM tools. How would you approach integrating such a solution at Buxton?
• Situational: Imagine the lead routing system suddenly causes delays in lead assignment, affecting sales responsiveness. How do you diagnose and resolve the issue under time pressure?
• Situational: You notice the ABM campaigns aren’t delivering expected ROI, but the data is noisy and incomplete. What steps do you take to identify root causes and course-correct?
• Situational: A new feature from one of Buxton’s recent acquisitions requires rapid integration into existing GTM systems, but documentation is sparse. How do you proceed?
• Company Fit/Motivation: Why are you particularly interested in working at Buxton, given its position as a data-driven, rapidly scaling SaaS company?
• Company Fit/Motivation: How do you see your approach to GTM operations aligning with Buxton’s culture of autonomy, innovation, and high ownership?
• Company Fit/Motivation: Buxton emphasizes delivering meaningful connections between brands and consumers through data. How does this mission resonate with your professional experience?
• Questions for Interviewer: How does Buxton prioritize and balance the integration of new acquisitions like Elevar and Audiense within its GTM operations?
• Questions for Interviewer: What are the biggest challenges you foresee for the GTM Strategy & Operations team in the next 12 months?
• Questions for Interviewer: How does Buxton support continuous learning and innovation for team members working at the intersection of analytics and operations?