Mapistry is seeking a Head of Marketing to join their team in Berkeley, CA. The role involves owning the strategy and execution of top-of-funnel growth efforts for their environmental software.
About the Role
As Head of Marketing, you will be responsible for planning and executing lead generation campaigns through in-person events, LinkedIn, email, and webinars. You will work closely with the founder and customer success managers to attract the right buyers and create playbooks for outreach and engagement. Additionally, you will develop content strategies for LinkedIn, run webinars, and measure performance metrics to optimize marketing efforts.
About You
Required:
5+ years of experience in B2B marketing, demand generation, or growth, ideally at a SaaS company.
Experience owning programs end-to-end across in-person events, webinars, or LinkedIn.
Preferred:
Strong communication and storytelling skills.
Experience with industrial, manufacturing, or environmental compliance audiences.
Benefits
Salary range of $130K to $160K plus revenue-based commission.
Hybrid work environment (2-3 days/week in-person).
Unlimited PTO with approximately 15 days of holidays.
Company pays ~99% of health insurance for many plans.