Lead Generation Specialist
Acrisure2 days ago
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OnsiteFull-timeEntry
Summary
Acrisure is seeking a Lead Generation Specialist to join their team in the Grand Rapids Metropolitan Area. The role involves supporting sales and growth through content-driven inbound marketing strategies and managing the pipeline of marketing-sourced leads.
About the Role
As a Lead Generation Specialist, you will proactively generate lists of potential prospects, conduct outreach activities, set confirmed introductory meetings, and support sales reporting. You will leverage technology platforms like HubSpot to maximize sales efficiency and collaborate on marketing efforts tailored to specific demographics.
About You
Required:
- Bachelor's degree in business or related field or equivalent experience.
- 2-3 years of relevant work experience in B2B marketing.
- Excellent verbal and written communication skills.
- Strong organizational skills and ability to work well in a team environment.
Preferred:
- Insurance industry experience.
- HubSpot experience.
- Ability to become licensed in P&C and Health & Life.
Benefits
- Comprehensive medical, dental, and vision insurance.
- Generous paid time off and holidays.
- 401(k) plan with immediate vesting.
- Paid maternity and paternity leave.
- Employee Assistance Program (EAP) and wellness resources.
Acrisure
As a global fintech leader, Acrisure empowers millions of ambitious businesses and individuals with the right solutions to grow boldly forward. Bringing cutting-edge technology and top-tier human support together, it connects clients with customized solutions across a range of insurance, reinsurance, payroll, benefits, cybersecurity, real estate services – and beyond. In the last twelve years, Acrisure has grown in revenue from 5 billion and employs over 19,000 colleagues in 23 countries. And this is just the beginning.
Grand Rapids Metropolitan Area