Lead Generation Specialist
Acrisure2 days ago
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OnsiteFull-timeEntry
Summary
Acrisure is seeking a Lead Generation Specialist to join their team in Grand Rapids, MI. The role involves supporting sales and growth by creating and executing content-driven inbound marketing strategies.
About the Role
As a Lead Generation Specialist, you will be responsible for generating lists of potential prospects, conducting outreach activities, setting confirmed meetings, and managing the pipeline of marketing-sourced leads. You will also support sales reporting, improve technology platforms for sales efficiency, and aid in internal communications to promote the employer brand.
About You
Required:
- Bachelor's degree in business or related field of study or equivalent experience.
- 2-3 years of relevant work experience in B2B marketing.
- Excellent verbal and written communication skills.
- Strong organizational skills.
- Self-motivated with the initiative to prioritize and be self-directed.
Preferred:
- Insurance industry experience.
- HubSpot experience.
- Ability to become licensed in P&C and Health & Life.
Benefits
- Comprehensive medical, dental, and vision insurance.
- Generous paid time off and holidays.
- Immediate vesting in a 401(k) plan.
- Paid maternity and paternity leave.
- Employee Assistance Program (EAP) and wellness resources.
Acrisure
As a global fintech leader, Acrisure empowers millions of ambitious businesses and individuals with the right solutions to grow boldly forward. Bringing cutting-edge technology and top-tier human support together, it connects clients with customized solutions across a range of insurance, reinsurance, payroll, benefits, cybersecurity, real estate services – and beyond. In the last twelve years, Acrisure has grown in revenue from 5 billion and employs over 19,000 colleagues in 23 countries. And this is just the beginning.
Grand Rapids, MI