Media Planner
Daniel Brian AdvertisingHighlight
Summary
About the Role
About You
- Strong organizational, communication, time management, and problem-solving skills.
- Detail-oriented with the ability to multi-task and manage priorities in a fast-paced environment.
- Experience with media planning and research tools such as Mediatools, Prime Lingo, Experian-Simmons, MRI, ComScore, Google Analytics.
- Strong proficiency in Excel, PowerPoint or Keynote, and Google Suite.
Benefits
- Empowerment to grow and contribute meaningfully to the team.
- Opportunity to sharpen expertise in both traditional and digital media planning.
DBA specializes in innovative and measurable advertising campaigns to engage families via retail (QSR & CPG), healthcare (hospitals & wellness products) as well as finance, family entertainment and sporting goods. In addition to traditional advertising services and performance marketing, DBA provides integrated expertise in emerging social and digital media including branded entertainment, crypto/NFT development, digital TV and content marketing. PHILOSOPHY: "Better Brands for a Better Human Condition" - We believe success in the social economy is a science that follows an authentic contribution to society rather than social manipulation. LEARN MORE AT OUR WEBSITE: danielbrian.com RETAIL MARKETING: DBA has extensive experience in franchise, QSR, CPG, shopper marketing, promotional content marketing and blogger engagement for brands including: - Papa John's Pizza - Rocket Mortgage/Quicken Loans - Gerber Baby Food - Coca-Cola - Meijer - Chick-fil-A - Dominos Pizza - Popeyes - Disney - Warner Bros. - Sony - Wholefoods - Flagstar Bank - Citizens Bank - Microsoft - Hungry Howie's Pizza - Milk Unleashed RETAIL RESULTS: DBA's content marketing, digital promotions and platforms have produced billions of online page views as well sales. HEALTHCARE & WELLNESS: DBA is a full-service agency of record for leading health systems and health products. As a pioneer of branding and content marketing for the healthcare industry, DBA has a long health history: - University of SVS Vision - 21st Century Oncology - Penn Medicine - Henry Ford Health System - Blue Cross/Blue Shield - Health Alliance Plan - CHI St. Vincent - Little Rock - Mercy Medical Center - Des Moines - Advocate Health Care - Chicago - Cincinnati Children's Hospital - Children's Hospital of Central California - Valley Health Plan - GlaxoSmithKline - Pfizer HEALTHCARE RESULTS: Measured in millions of lives improved and saved by the amazing partners we were able to support through awareness and patient referral.