Paid Media Strategist (Remote US)
$70k/y-$95k/y
Directive2 days ago
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RemoteFull-timeMid
Summary
Directive is seeking a Paid Media Strategist to join their team remotely in the US. The role involves overseeing paid media accounts, creating strategies, and executing deliverables for enterprise SaaS clients.
About the Role
As a Paid Media Strategist, you will lead a collection of Paid Media accounts, support client contacts, communicate with vendors, build quarterly strategies, manage budgets for campaigns, and execute PPC advertising across platforms like Google Ads and Facebook Ads. You will also analyze campaign performance and ensure alignment with client goals.
About You
Required:
- 3+ years experience working at a performance/digital marketing agency.
- Experience working specifically with B2B SaaS/tech clients in an agency setting.
- Deep expertise across paid search and paid social advertising campaigns.
- Proficiency in using advertising platforms such as Google Ads and Facebook Business Manager.
- Strong understanding of PPC principles including keyword research and campaign optimization.
Preferred:
- Ability to analyze campaign performance data using tools like Google Analytics.
- Proven success with mid-market or enterprise accounts.
- Ability to translate and articulate strategy and tell stories with data.
Benefits
- Annual base salary range of $70k–$95k with potential for bonus eligibility.
- Medical, dental, vision plans, disability, and life insurance coverage.
- Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off.
- Traditional and Roth 401(k) with a 3% company match.
- Annual Anniversary Trip to Newport Beach, CA.
Directive
The world's largest B2B brands trust the global team at Directive Consulting to bring their performance marketing campaign results to life. Directive's proven Customer Generation methodology has generated +$1B in revenue for clients in the last 10 years by blending best-in-class campaigns across Paid Media, Content + SEO, Design, Strategy, and RevOps. It's time for B2B companies to stop guessing about marketing ROI and start predicting sales revenue with industry-leading financial modeling. Build a winning game plan with Directive. You can find our talented team in the Americas, EMEA, and APAC!
Atlanta, GA