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Job Analysis:
The Salesforce Developer role at Kraft Sports + Entertainment is fundamentally about leveraging deep technical expertise to optimize and expand the capabilities of the enterprise-wide CRM system. This person is the key architect and implementer of Salesforce customizations, applications, and integrations critical to supporting the multifaceted needs of high-profile sports and entertainment businesses, including the New England Patriots and Gillette Stadium. Beyond coding, the role demands translating complex business requirements into scalable Salesforce solutions, balancing customization with best practices to ensure long-term maintainability. The expectation is that the candidate will be proactive in gathering requirements, foreseeing impacts of changes across interconnected systems, and managing release cycles with precision. Technical skills in Apex, Visualforce, Lightning Web Components, APIs, and integrations are essential to navigate sophisticated data models and multiple data inputs (from marketing automation to ticketing platforms). Equally important are soft skills: strong communication, teamwork, and problem-solving under fluid business conditions, as priorities may shift rapidly in the sports and entertainment context. Success here looks like a stable, evolving CRM environment that meaningfully enhances sales and marketing strategies through seamless data flows and user-friendly interfaces, delivered on tight timelines without disruption. Salesforce certifications indicate readiness to practice current standards and technologies, critical to sustain performance and innovation.
Company Analysis:
The Kraft Group is a well-established, diversified holding company with a strong emphasis on personalized customer relationships and operational excellence. Within its broad portfolio, Kraft Sports + Entertainment represents a dynamic sector that combines high-visibility sports franchises with complex fan engagement ecosystems. This means the company operates at the intersection of tradition and innovation, requiring technology solutions that support both heritage brands and cutting-edge marketing strategies. The culture likely values agility, collaboration, and a customer-first mindset, where internal teams must function as close partners to business units with an eye on delivering exceptional experiences. Given the company’s scale and the nature of sports entertainment, the Salesforce Developer role offers extensive visibility and impact, interfacing with multiple stakeholders across sales, marketing, and operations. The role is a strategic hire to empower data-driven decision-making and streamlined workflows, supporting the Kraft Group's broader goals of growth and enhanced customer engagement. Candidates should expect a fast-paced, high-expectation environment with a premium on delivering reliable, scalable solutions and continuous learning aligned to evolving Salesforce releases and business shifts.