Social Media Lead
$180k/y-$215k/y
Sesame2 days ago
Highlight
OnsiteFull-timeSenior
Summary
Sesame is seeking a Social Media Lead to join their team in New York, NY. The role involves launching and owning Sesame's social presence across various platforms as they bring groundbreaking products to market.
About the Role
As the Social Media Lead, you will define and execute Sesame's social strategy, develop brand voice, create compelling content, and lead brand activations. You will work closely with the leadership team to build a socially-native brand that stands out in the tech and fashion intersection.
About You
Required:
- 7+ years of experience in social media marketing, with clear progression from executional to strategic roles.
- Background in fashion, lifestyle, media, or consumer brands.
- Proven ability to balance strategy with execution: comfortable both building the plan and creating the content.
- Experience launching new products or brands.
- Experience launching new social channels from scratch.
- Deep platform expertise (Instagram, TikTok, X) and understanding of how to build an authentic presence on each.
- Based in or willing to relocate to San Francisco.
Preferred:
- Tech experience (apps or wearables) is a plus but not required.
- Experience at small-to-mid-sized companies, showing you can thrive with autonomy and ambiguity.
- Background in brands with strong points of view and elevated aesthetics.
- Basic content creation skills; experience with motion/video is a plus, but not required.
- Understanding of the creator economy and influencer partnerships.
- Experience working with brand agencies and cross-functional teams.
- Track record of building engaged communities, not just follower counts.
Benefits
- 401k matching
- 100% employer-paid health, vision, and dental benefits
- Unlimited PTO and sick time
- Flexible spending account matching (medical FSA)
Sesame
Bringing the computer to life
New York, NY