Vice President, Influencer Marketing & Paid Media
$150k/y-$175k/y
Praytell19 hours ago
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OnsiteFull-timeDirector
Summary
Praytell is seeking a Vice President, Influencer Marketing & Paid Media to join their team in New York, NY. The role involves managing and growing the influencer and paid media practice, blending strategic vision with hands-on expertise.
About the Role
As Vice President, Influencer Marketing & Paid Media, you will evolve the long-term vision for influencer marketing and paid media, serve as a trusted advisor to C-level clients, develop integrated strategies, provide oversight of paid social and creator amplification, drive integration of commerce initiatives, refine success frameworks, foster department growth, build and mentor teams, lead new business efforts, represent the agency through thought leadership, and establish strong processes for execution.
About You
Required:
- 10+ years of experience leading influencer marketing and paid media programs within a PR, social or integrated agency environment.
- Strong track record serving as a trusted advisor to C-level and executive clients.
- Proven senior leadership experience building, mentoring and managing high-performing teams.
- Deep experience developing integrated influencer and paid media strategies.
- Fluency in paid social, creator amplification, whitelisting and performance optimization.
- Demonstrated experience defining success frameworks, KPIs and reporting standards.
- Experience driving influencer and paid media strategy for new business pitches.
- Solid operational and financial acumen.
Preferred:
- Strong point of view on influencer marketing, paid media and the creator economy.
- Ambitious and entrepreneurial mindset.
- Flexible and adaptable approach.
- Meticulous and well-organized.
- Creative problem solver.
- Inquisitive and eager to learn.
- Collaborative and team-oriented.
- Committed to advancing diversity, equity, inclusion and belonging.
Benefits
- Salary: $150k - $175k
- Comprehensive health care (Medical, Dental, Vision)
- Employee Stock Ownership Plan (ESOP)
- Traditional and Roth 401(k) options with employer contribution
- Flexible Time Off (FTO), company holidays and mental health days
- Flexible work locations within the US
- Flex Fridays for focused work
- Employee Assistance Program (EAP)
- Paid parental leave and fertility support
- Training and team-building programs
- Employee Resource Groups
Praytell
Praytell is a creative communications agency specializing in creative that earns. We’re stacked with strategic minds and spirited hearts, all obsessed with the art and science of attention. Our people-first culture creates the right headspace for making killer work that helps our clients grow. (It’s also made us PRWeek’s Best Place to Work eight times so far.)
New York, NY